Content marketing is all about content. That’s obvious. What isn’t obvious to many restoration business owners is that they don’t need to be the ones to create every piece of content they share. The term for using content created by someone else for marketing purposes is called “content curation.” The word ‘curation’ is a clue …
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Local businesses have special marketing challenges. Namely, it’s your job as a business owner to make sure that the people who are most likely to patronize your restoration business – the people who live in your service area – know what you have to offer and where to find you. One way to accomplish that …
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How long has it been since you did anything with your restoration Facebook page (or Twitter or Instagram)? If it’s been a long time, then you might feel stuck. How can you resurrect your social media presence? Is it possible? Should you bother? The short answer is yes, it’s possible. You’ll need to be methodical …
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Is your marketing budget tiny – or non-existent? It’s a common problem with restoration businesses that put everything they make into inventory and payroll. If you don’t have much to spend on marketing, you might wonder how you can ever grow your restoration business. The good news is that there are plenty of things you …
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As a local asbestos removal company, you may wonder how you can pull in more local traffic by becoming more prominent in search engines. When you search for keywords that coincide with your asbestos removal business, do you ask yourself, “Why doesn’t my company show up at the top of the search engine results page …
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Looking for Edwardsville Marketing help? Contact Sean McMeen at Vinnie Mac. 314-413-4964
Local Content helps drive local rankings Website content represents the foundation for spreading the word about your business, whether you want to reach customers that live on the next block or customers that live halfway across the world. Nonetheless, website content plays an especially important role in giving you the competitive edge in the ongoing …
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LOCAL SEO KEYWORDS YOUR CUSTOMERS USE Local SEO differs from traditional SEO in one important way: Customer prospects type in geographical terms to narrow online searches. For example, if you operate a Law Firm in Edwardsville, Illinois, potential customers are searching for “Lawyers in Edwardsville” or “Attorney in Edwardsville, IL” within their keyword searches. After …
HOW TO FIND LOCAL SEO KEYWORDS YOUR CUSTOMERS USE Read More »
WHAT IS LOCAL SEO Let’s say you live in Boston and your company requires you to travel frequently to Pittsburgh. You crave authentic Italian cuisine, but simply typing “Authentic Italian Cuisine” into Google’s powerful search engine presents restaurants from all over the world. What you need to do is narrow your search to the Pittsburgh …
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